BMW India has rolled out the limited-run Z4 M40i Pure Impulse Edition, and it’s here to make a statement. As a Completely Built-Up (CBU) unit, this special edition adds a fresh twist to the iconic roadster. The real headline? It’s the first time BMW is offering the Z4 M40i with a manual gearbox in India. Add to that two striking new colours—Frozen Deep Green and Sanremo Green—and you’ve got something truly exclusive.
Exterior
The Z4 M40i Pure Impulse Edition gets subtle yet sporty design changes that really set it apart. At the front, the BMW Kidney grille now sports a horizontal inner structure, flanked by large air vents and sleek, vertically aligned LED headlights. There’s a soft top that opens or closes in just 10 seconds—perfect for spontaneous open-air drives. The rear features a subtle spoiler and signature L-shaped LED tail lights, wrapping up the coupe-convertible look neatly.
Interior
Inside, it’s the classic Z4 layout with a few exclusive touches. The two-seat cabin has a cockpit-style layout with ambient lighting and a two-zone climate control system. The driver’s seat is power-adjustable with memory function, while the dashboard and trim areas come in High Gloss black.
There’s M badging on the leather steering wheel, and the centre armrest cleverly hides cup holders. The manual version gets Leather Vernasca Cognac upholstery with contrast stitching—available only in this trim. Optional extras like Comfort Access, adaptive headlights, M Seat Belts, and a Harman Kardon surround sound system can further elevate the experience.
Engine
Under the hood lies a 3.0-litre inline-six engine producing 335.34 bhp and up to 500 Nm of torque. Power delivery is smooth and meaty, especially with the torque peaking between 1,600 and 4,500 rpm. The Pure Impulse Edition can dash from 0 to 100 kmph in just 4.6 seconds with the manual gearbox, and 4.5 seconds with the automatic.
| Engine Specs | Details |
|---|---|
| Engine Type | 3.0-litre Inline-6 Petrol |
| Power Output | 335.34 bhp |
| Torque | 500 Nm |
| 0-100 kmph (Manual) | 4.6 seconds |
| 0-100 kmph (Automatic) | 4.5 seconds |
| Transmissions | 6-speed Manual, 8-speed Auto |
The automatic version uses BMW’s Steptronic Sport Transmission, offering rapid shifts and paddle shifters for a more involved drive.
Features
The tech package is robust too. BMW’s ConnectedDrive suite includes a 10.25-inch digital instrument cluster, a touchscreen infotainment system, and features like adaptive navigation with 3D maps. Wireless Apple CarPlay, Bluetooth, and two USB ports handle connectivity.
When it comes to safety and assistance, you get ABS, DSC, front and side airbags, cornering brake control, and side-impact protection. The Pure Impulse Edition also includes multiple ADAS features like Driving Assistant, Active Park Distance Control, and optional Parking Assistant.
Music lovers will enjoy the 12-speaker Harman Kardon audio setup, and there’s wireless charging thrown in as well.
Driving
You get three driving modes—EcoPro, Comfort, and Sport. Each mode adjusts throttle response, gear shifts, and steering feel to suit your mood. The car also gets M Sport brakes and M Sport differential as standard, enhancing control and confidence during spirited driving.
Pricing
The Z4 M40i Pure Impulse Edition is priced at Rs. 96.90 lakh for the automatic and Rs. 97.90 lakh for the manual variant (ex-showroom). For buyers looking for exclusivity, performance, and that rare manual connection, this might be the most exciting Z4 yet.
FAQs
What is the price of Z4 Pure Impulse Edition?
It costs Rs. 96.90L (auto) and Rs. 97.90L (manual).
Does it come with a manual gearbox?
Yes, it’s the first Z4 M40i to offer a manual gearbox.
What engine powers the Z4 M40i edition?
It has a 3.0-litre inline-six engine with 335 bhp.
What are the new colour options?
Frozen Deep Green and Sanremo Green are the new shades.
What is the 0-100 kmph time?
4.6 sec (manual) and 4.5 sec (automatic).
